What makes a great digital experience?

From Usabillia: https://usabilla.com/blog/digital-maturity-digital-experience/ Customer experience can be defined as the quality of all of a consumer’s encounters with a company’s products, services, and brand. While a strong customer experience produces significant results—more customers, more sales, and more loyalty—many companies still struggle to identify a plan of action to achieve these results. This doesn’t have to … Continue reading What makes a great digital experience?

Usabilla 360: Learnings from a Customer Workshop on Feedback

From Usabillia: https://usabilla.com/blog/learnings-from-a-customer-workshop-on-feedback/ Voice of the Customer (VoC) is becoming more and more vital for companies when it concerns the optimization of digital environments. Coupled with other solutions like A/B testing, session recording and analytical tools, you can gather a lot of data about what happens on e.g. your website or your app. However, just … Continue reading Usabilla 360: Learnings from a Customer Workshop on Feedback

How to Use BI to Boost Customer-Centricity: a Deep Dive by Roles

From Usabillia: https://usabilla.com/blog/how-to-use-bi-to-boost-customer-centricity-a-deep-dive-by-roles/ About the BI Blog series: This is the last installment of our BI Series: An exploration of BI at Usabilla with our Software Engineer. In this final blog, we examine how BI is applied for informed decision making in the various roles of CX Analysts, Marketing, Customer Success, HR, Finance and C-Level Executives … Continue reading How to Use BI to Boost Customer-Centricity: a Deep Dive by Roles

Design Principles: Finding Them, Writing Them and Living Up to Them

From Usabillia: https://usabilla.com/blog/design-principles-finding-writing-living/ As a user feedback company, UX runs through our veins. Lucky for me as a Product Designer, Usabilla is committed to delivering great user experiences. It isn’t easy to make UX design the core of an organization and fully embed it in every decision. We needed backup from every team to fight … Continue reading Design Principles: Finding Them, Writing Them and Living Up to Them